native advertising Archives - Morris Marketing

Last week, we looked at the role Native Advertising plays in the ever-shifting marketing landscape. If you missed that blog, get in-the-know with "3 Reasons to Try Native Advertising".   We concluded that many businesses, both large and small, can benefit from trying native advertising on social media. But what is the connection between brand penetration and native advertising? Can trying native advertising give your brand a boost? The answer is definitely a “yes,” when the native ads are carefully crafted. A brand is a lot more than a logo. It represents who you are as a company, including your mission and your core values. For a primer in branding, check out my blog “Your Brand – Is It Time…